Delivering evidence-based impact in Kenya
Relevant impact made possible by data-guided and iterative interventions. Half a million teenage girls in Kenya now have easy access to contraceptives and sexual health services through our platform. This is how we made it happen.
Real-time data and powerful collaborations Funded by the Children’s Investment Fund Foundation (CIFF), In Their Hands (ITH) project has connected 319,228 girls to 336,931 SRH services and products across Kenya in 3 years. We built 145 ecosystems in 19 counties of Kenya. These ecosystems are made of pharmacies, retailers, on-the-ground mobilisers and clinics, jointly aiming to improve the sexual and reproductive health and prevent unwanted pregnancies for 15-19 year-old girls. Our approach towards this objective has been of iterative improvements - learning from the data our members generate and feeding it back into our platform to make it more user-centric every step forward. Access to real-time data and further drawing insights from interactive dashboards based on this data allowed us to improve our platforms in three ways –
- Optimising nudges based on member behaviour
- Addressing risk management issues
- Maintaining the quality and relevance of services offered
The visibility into the real-time performance of our interventions brings transparency and agility to our programme. Making every actor and member accountable and also providing evidence of impact on a real-time basis has offered complete transparency to our donors on the operations and performance of the programme. Simultaneously, accessible insights also facilitate collaborative and agile decision-making by the stakeholders that are required for continuous fine-tuning of complex interventions like this; elevating donor relationship to a partner relationship. ITH has been our flagship programme that demonstrated that relevant impact at scale is possible by deploying technology and behavioural sciences principles.